Innovation

Aubert et Mathieu

We see ourselves as an innovative wine merchant, bringing a modern touch to traditional viticulture. We strive to combine respectful and innovative production methods to make quality wines. In addition, our cuvée ‘The End’, developed with the help of ChatGPT, is an example of our willingness to embrace innovation while remaining true to the art of winemaking. Among our latest innovative creations, we are proud to present Mushaboom, a hybrid drink between wine and beer that embodies our quirky, non-conformist spirit, as well as Kisumé, an alcohol-free sparkling rosé wine that reinvents current codes. These initiatives reflect our commitment to innovation and respect for winemaking traditions.

The end, the vintage created by ChatGPT

Explore The End, an exclusive cuvée combining the traditional winemaking expertise of the Languedoc with the innovation of ChatGPT, one of the most advanced artificial language models. This limited edition, a symbol of innovation, offers a premium organic wine made from a meticulous selection of Grenache and Syrah grapes.The End embodies excellence and uniqueness, produced in limited quantities to preserve its exclusivity. Discover this unique wine, a reflection of the perfect harmony between tradition and modernity, available for a unique tasting experience.

Why did you create The end?

This unique initiative symbolises our desire to explore new frontiers in the art of winemaking. By choosing ChatGPT, one of the most powerful artificial language models, to help create this cuvée, we wanted to demonstrate how technology can enrich and complement human expertise in winemaking. The End' is not just a wine, but a celebration of the harmony between artificial intelligence and the ancestral know-how of winemakers. This special cuvée, made from a meticulous selection of Grenache and Syrah grapes, is the result of this bold collaboration, offering a unique taste experience and a new perspective on the potential of innovation in the world of wine.

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Aubert et Mathieu

Mushaboom : the wine and beer fusion

At Aubert & Mathieu, we've always sought to push back the boundaries and reinvent the codes of winemaking. It was in this spirit of innovation that we created Mushaboom, a unique beverage that lies halfway between wine and beer. Our ambition with Mushaboom is to offer a unique tasting experience that reflects our passion for originality and our desire to surprise our consumers.

By combining winemaking and brewing techniques, we have succeeded in creating a drink that captures the essence of both worlds. Mushaboom is the fruit of our desire to innovate, to think outside the box and to offer bold products that defy convention.

Mushaboom embodies our philosophy of being ahead of the curve, while respecting tradition, and offering our customers authentic and memorable experiences. When you taste Mushaboom, you become part of our creative adventure and share our vision of a bold and innovative winegrowing future.

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Aubert et Mathieu

Kisumé: The art of celebrating without alcohol

Our desire to innovate constantly drives us to explore new avenues and meet the emerging expectations of our consumers. Kisumé, our non-alcoholic sparkling rosé wine, was born out of this desire for modernity and inclusivity.

The non-alcoholic trend is gaining momentum, with a growing demand for drinks that allow people to celebrate without compromise. With Kisumé, we want to offer an elegant and festive alternative to those who choose not to drink alcohol, without sacrificing pleasure and conviviality.

Kisumé is much more than just a drink; it's an experience. By reinventing the codes of rosé wine, we have created a product that combines freshness, lightness and refinement, while maintaining a low sugar content. Our aim is to include everyone in moments of sharing and celebration, by offering a chic, modern option that respects everyone's choices.

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Aubert et Mathieu

What are NFTs?

NFT tags, or non-fungible tokens in French, are certificates of authenticity attributed to a digital work. In French, you are the owner of a digital work. It is simply a digital ‘object’ registered on a blockchain. The difference with Bitcoin is that one Bitcoin is indistinguishable from another, whereas an NFT is unique! Intrigued by this new technology, Aubert & Mathieu is issuing a collection of NFTs giving the purchaser the right to drink our vintages. The purchase of a token on the Opensea platform entitles the holder to a six-bottle case of the wine delivered to their home in mainland France. The first issue is the red wine Pablo Maria Corbières 2019 in a limited edition of 250.

What are the advantages of the Aubert & Mathieu NFT?

With this NFT, as well as a unique work of art, you get a box of wine in return: a case of six bottles of wine. This makes the NFT particularly useful, unlike other initiatives which may be 100% digital.

Aubert et Mathieu

How to buy an Aubert & Mathieu NFT?

There are several steps before acquiring an NFT, we will distinguish two scenarios:

1. You own a cryptocurrency wallet (ex: Metamask)

You are already familiar with cryptocurrencies, so you can go directly to the Opensea link below to acquire the NFT.

2. You don't own a cryptocurrency wallet

Step 1. How to install MetaMask on your browser. To create a new wallet, I advise you to follow the following site which explains all the steps.

Step 2. Fill your Crypto wallet. To do this, you need to send crypto, ETH in this case, to your Metamask wallet. One of the simplest ways is to feed it directly to Metamask or to create a Coinbase account. You can deposit Euros there with your bank card and transform them into Ether. Once the transformation is done you can send them directly to your Metamask wallet by copying your wallet address.

Step 3. Once Metamask is installed and supplied with cryptocurrency, all you have to do is go to Opensea below and synchronize your wallet, the process is very simple and will allow you to have an account on Opensea, nothing more. ! However, be careful not to lose the password for your Metamask account, as you would lose all access to Opensea at the same time.

Buy an NTF